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    Audemars Piguet watches: buying guide

    Audemars Piguet created the luxury steel sports watch category with the Royal Oak.

    Founded

    1875

    Based in

    Le Brassus, Switzerland

    Typical UK second-hand price

    £15,000–£200,000+

    Heritage

    Founded by Jules-Louis Audemars and Edward-Auguste Piguet. Still family controlled, renowned for complications and finishing.

    Iconic Audemars Piguet models

    Vintage and collectible pieces

    Early 5402 'A-series' Royal Oaks are especially collected.

    Authentication and provenance

    Serial number: Case number on the caseback; movement number on the movement.

    What a full set includes: Box, papers, warranty card and service documents.

    Warning signs:

    • Tapisserie dial with uneven pattern.
    • Bezel screws not aligned in a consistent way.
    • Thick, poorly finished bracelets.

    JewelleryTrader does not authenticate watches. Always have a high-value watch checked by an independent watchmaker or the brand before paying.

    Frequently asked questions

    Why are Royal Oaks expensive?

    Limited production, strong demand and their importance in watch history keep prices high.

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